Skip to main content

"There is no one better in my opinion than former CEO and Air Force General Jack Briggs to teach, mentor, and train senior leaders and organizations to improve decision-making! Way to follow your passion."

Steve Anderson, LMI: Business Development Lead, Space Market

As a retired Air Force Major General, Jack was the Director of Operations for U.S. Northern Command, the principal military advisor responsible for the defense of North America. He translated this high-stakes experience into higher education responsible for thousands of students, faculty, and admisntrators across multiple campuses in multiple countries and in the non-profit sector as the CEO of a low barrier homeless shelter.

Can You...

Make This Year's 10 Toughest Decisions With Confidence?

Confident Leadership in Crisis

This year you will make 1000's of decisions but about 10 will have critical short or long term impact. I empower leaders like you—senior leaders in higher education, executives in the private and non-profit sector, and government officials—to make high-stakes decisions with confidence when good options are scarce.

The Problem We'll Solve

Leaders often face paralysis when confronted with only "bad options" in a crisis. Leaders hesitate, unsure if their decision will shatter their reputation and their organization's future. I train for the clarity to act decisively, even under immense pressure.

The Result You Get

You gain the confidence and justification to make critical decisions, protecting your people, preserving your institution, and safeguarding your reputation. You won't be overwhelmed by the crisis. You'll learn to skillfully navigate it, achieving the best possible outcomes in impossible situations.

Why Work With Me?

My career is built on leading through crisis. From serving as a Major General leading combat operations and defending North America at U.S. Northern Command, to managing thousands of students,facutly and adminsitrators across multiple countries and transforming a major non-profit as its President & CEO, I've consistently made  the toughest decisions with profound impact. One client noted, "There is no one better... to teach, mentor and train senior leaders and organizations to improve decision making!"

Executive Crisis Decision-Making

My approach, exemplified by my Executive Crisis Decision-Making Program, is built on battle-tested frameworks. We explore the psychology of decision-making under stress, develop proactive strategies, and apply the 4 Core Questions

  • What do we know?
  • What don't we know?
  • What are we doing about it?
  • Who else needs to know?).

This culminates in practical, scenario-based exercises designed to build your immediate capacity.

Principle-Driven Pragmatism

I believe true leadership in crisis demands principle-driven pragmatism. You must commit, even when it's uncomfortable, and be able to justify your choices based on integrity and strategic foresight. My goal is to equip you to lead with unwavering confidence, preserving your legacy in the face of any storm.

As Featured In

"Jack Briggs’ superpower is that he is able to take a complex topic like emergency response and make it relatable to multiple levels of our organization. Everyone was fully engaged during the entire session, and all left with a few take aways to build upon in the future. Thanks for taking the time to help MSU improve."

VP, Infrastructure, Planning and Facilities